Best Bars, Sports Bars, Wine Bars & Lounge Bars In The World

Bar marketing has changed tremendously over the past two decades. The internet has grown manifold during this period and commands an increasingly greater mindshare among a bar’s target audience – 18 to 35 year olds. Today, the entire internet market is value at over $60Bn. More than 230 million Americans use the internet regularly. Meanwhile, [...]

The world of bar advertising is in a state of flux right now. Traditional forms of marketing – print, television, and radio – have lost their effectiveness as the younger population turns to the internet for its news and entertainment. This is especially true for the target demographic of 18-35 year olds who spend more [...]

If you type in a search phrase or keyword into Google that has a location name in it (for example: “New York Pizzas”, “Chicago Doctors”, etc.), you will find that the first few results are a map of the local area with markers for local businesses. This is Google Places, a service offered by Google [...]

Email Marketing has been around since the dawn of commercial internet. Despite all these years, it is still one of the most effective marketing tools that a local business can use. Nightclubs, bars and pubs are no different. By building a subscribers list, and through effective email marketing, a nightclub or bar can increase loyalty [...]